Trigger
A prompt or cue that initiates a behavior or response, often used in behavior design to encourage specific actions.
28 topics found for
“website behavior”
Bounce Rate
The percentage of visitors to a website who navigate away from the site after viewing only one page.
Heat Map
A data visualization technique that shows the intensity of data points with varying colors, often used to represent user interactions on a website.
First Click Testing
A usability testing method that measures the first click users make on a webpage to determine if they can successfully navigate to their goal.
Clickstream Analysis
The process of collecting, analyzing, and reporting aggregate data about which pages a website visitor visits and in what order.
Tree Testing
A usability technique used to evaluate the findability and labeling of topics in a website's structure by having participants find specific items in a simplified text version of the site.
Traffic Sources
The origins of visitors to a website, such as search engines, direct visits, social media, and referrals from other sites.
SEO
Search Engine Optimization (SEO) is the process of improving a website's visibility and ranking in organic search engine results.
Pogo Sticking
A behavior where users repeatedly bounce back and forth between a search engine results page and individual search results.