Link Juice
The SEO value or authority passed from one website to another through hyperlinks, influencing the search engine ranking of the linked site.
9 topics found for
“website authority”
Backlink Profile
The collection of all the backlinks (inbound links) pointing to a website, used to assess its authority and influence in search engine rankings.
Domain Authority
A metric that predicts how well a website will rank on search engine result pages (SERPs), based on factors like backlink quality and quantity.
Page Authority
A metric that predicts how well a specific page will rank on search engine result pages (SERPs).
Off-Page SEO
The practices used to improve a website's position in search engine results through activities outside the website, such as backlinking and social media engagement.
Trust Flow
A metric used to evaluate the trustworthiness of a website based on the quality of links pointing to it, often used in SEO.
Reciprocal Linking
The practice of two websites agreeing to link to each other's content, often used to build relationships and improve SEO.
Keyword Cannibalization
An SEO issue that occurs when multiple pages on the same website target the same keyword, causing them to compete against each other and potentially harming search rankings.
PageRank
An algorithm used by Google Search to rank web pages in their search engine results, based on the number and quality of links to a page.