Picture Superiority Effect
The tendency for images to be more easily remembered than words, highlighting the power of visual communication.
46 topics found for
“visual impact”
Visual Depiction Effect
A phenomenon where people better understand and remember information when it is presented visually.
Focal Point
A Gestalt principle stating that elements with a distinct visual feature (e.g., a unique color, size, or shape) capture attention and are perceived as a focal point.
Color Theory
The body of practical guidance to color mixing and the visual effects of specific color combinations.
Boundary Extension
A cognitive bias where people remember scenes as being more expansive than they actually were.
Reification
A key aspect of Gestalt psychology describing the mind's ability to fill in gaps to create a whole object from incomplete elements.
Common Fate
A Gestalt principle stating that elements moving in the same direction are perceived as a group or a single entity.
Aesthetic-Usability Effect
The phenomenon where users perceive aesthetically pleasing designs as more usable, regardless of the actual usability.
Neuroaesthetics
The study of how the brain perceives and responds to art and design, exploring the neural basis for aesthetic experiences.