Focal Point
A Gestalt principle stating that elements with a distinct visual feature (e.g., a unique color, size, or shape) capture attention and are perceived as a focal point.
24 topics found for
“visual hierarchy”
Principle of Scale
A design principle that involves using relative size to indicate the importance of elements, creating visual hierarchy and focus.
Principle of Contrast
A design principle that states that contrasting elements (such as color, shape, size) can be used to draw attention and create visual interest.
Visual Weight
The perceived heaviness or importance of an element in a design, influenced by factors such as size, color, and contrast.
Visual Hierarchy
The arrangement of visual elements in a way that signifies their importance, guiding users' attention to the most critical parts of a design.
Figure-Ground
A Gestalt principle that describes the visual relationship between a figure and its background, crucial for understanding visual perception.
Focal Points
Elements in a design that draw the viewer's attention and create a visual hierarchy.
Squint Test
A technique used to assess the visual hierarchy of a design by squinting to see which elements stand out the most.
Connectedness
A Gestalt principle suggesting that elements are perceived as a single unit or group if they share an organizing visual cue like bullet points, or connecting lines.