Native Scale Factor
The default scaling factor applied by a device to render content at its optimal size and resolution.
43 topics found for
“visual consistency”
On-Brand
Actions, messages, or visuals that are consistent with the established brand identity and values.
Off-Brand
Actions, messages, or visuals that do not align with the established brand identity and values.
Constancy
The perception of objects as unchanging despite changes in sensory input, such as changes in lighting, distance, or angle.
Visual Identity
The visual elements of a brand, such as color, design, and logo, that communicate the brand to consumers.
Principle of Repetition
A design principle that involves repeating elements to create consistency and unity, making the design more cohesive and understandable.
Invariance
A key aspect of Gestalt psychology in which simple geometrical objects are recognized independent of rotation, translation, and scale.
Vertical Rhythm
The consistent spacing of text and elements in a design to create a harmonious and readable layout.
Theming
The process of applying a consistent style, motif, or brand identity across a piece of work, design, or user experience to create coherence and enhance the overall aesthetic.