Bypassing Pattern
A reading pattern where users skip over certain sections of content, often due to a lack of perceived relevance.
140 topics found for
“user engagement optimization”
Growth Product Manager
A role focused on driving user acquisition, engagement, and retention through data-driven strategies and experiments.
Behavioral Targeting
A marketing strategy that uses user behavior data to deliver personalized advertisements and content.
A/B Testing
A method of comparing two versions of a webpage or app to see which performs better in terms of user engagement or conversions.
User Flow
The path taken by a user to complete a task on a website or application, including all the steps and interactions along the way.
Product Engagement Score
A metric that measures how engaged users are with a product, often based on usage frequency, feature adoption, and user feedback.
Optimal Arousal Theory
A theory that suggests there is an optimal level of arousal for peak performance, and too much or too little arousal can negatively impact performance.
UCD
User-Centered Design (UCD) is an iterative design approach that focuses on understanding users' needs, preferences, and limitations throughout the design process.
Entry Point
The first interaction or touchpoint a user has with a product or service, crucial for making a strong first impression.