Proximity
A Gestalt principle that states objects that are close to each other tend to be perceived as a group.
A Gestalt principle that states objects that are close to each other tend to be perceived as a group.
A decision-making paradox that shows people's preferences can violate the expected utility theory, highlighting irrational behavior.
A framework suggesting there are two systems of thinking: System 1 (fast, automatic) and System 2 (slow, deliberate), influencing decision-making and behavior.
A tendency to avoid making decisions that might lead to regret, influencing risk-taking and decision-making behaviors.
A theoretical concept in economics that portrays humans as rational and self-interested agents who aim to maximize their utility.
The cognitive bias where people treat a set of items as more significant when they are perceived as a cohesive group.
A heuristic where individuals evenly distribute resources across all options, regardless of their specific needs or potential.
A theory that emphasizes the role of emotions in risk perception and decision-making, where feelings about risk often diverge from cognitive assessments.
A cognitive bias where people prefer the option that seems to eliminate risk entirely, even if another option offers a greater overall benefit.