Decision Architecture
The design of environments in which people make decisions, influencing their choices and behaviors.
88 topics found for
“user choice”
Confirmshaming
A dark pattern where the user is guilt-tripped into opting into something by using language designed to shame them if they decline.
Affective Forecasting
The process of predicting how one will feel in the future, which often involves biases and inaccuracies.
Sludge
Any process or administrative barrier that unnecessarily complicates transactions and creates friction, discouraging beneficial behaviors.
Preference Reversal
A phenomenon where individuals' preferences between options change when the options are presented in different ways or contexts.
Focused Navigation
Providing clear, concise, and relevant navigation options to help users find what they need quickly.
Diversification Bias
A cognitive bias where people prefer a greater variety of options when making simultaneous choices compared to sequential choices.
Decoy Effect
A cognitive bias where consumers change their preference between two options when presented with a third, less attractive option.
Decision Fatigue
The deteriorating quality of decisions made by an individual after a long session of decision making, due to mental exhaustion.