Behavioral Theory
The study of the principles that govern human behavior, including how people respond to stimuli and learn from their environment.
The study of the principles that govern human behavior, including how people respond to stimuli and learn from their environment.
A psychological model that outlines the stages individuals go through to change behavior, including precontemplation, contemplation, preparation, action, and maintenance.
Capability, Opportunity, Motivation (COM...) is a framework for understanding Behavior (àB).
A model that explains behavior change through the interaction of three elements: motivation, ability, and triggers.
A framework that combines multiple theories to explain and predict behavior, focusing on intention, knowledge, skills, environmental constraints, and habits.
A model by Don Norman outlining the cognitive steps users take when interacting with a system: goal formation, planning, specifying, performing, perceiving, interpreting, and comparing.
A psychological theory that predicts an individual's behavior based on their intention, which is influenced by their attitudes and subjective norms.
A theoretical concept in economics that portrays humans as rational and self-interested agents who aim to maximize their utility.
A statistical method used to predict a binary outcome based on prior observations, modeling the probability of an event as a function of independent variables.