Card Sorting
A user research technique where participants organize information into categories to inform information architecture and design.
A user research technique where participants organize information into categories to inform information architecture and design.
The process of designing, developing, and managing tools and techniques for measuring performance and collecting data.
A data visualization technique that shows the intensity of data points with varying colors, often used to represent user interactions on a website.
The path taken by a user to complete a task on a website or application, including all the steps and interactions along the way.
The study of structures of consciousness as experienced from the first-person point of view.
The act of designing and implementing subtle interventions to influence behavior in a predictable way.
A rule-of-thumb or shortcut that simplifies decision-making and problem-solving processes.
The process of understanding user behaviors, needs, and motivations through various qualitative and quantitative methods.
A design principle that suggests a pattern for how people read a webpage, dividing it into four quadrants and emphasizing the importance of the top-left and bottom-right areas.