CRM
Customer Relationship Management (CRM) is a strategy for managing an organization's relationships and interactions with current and potential customers.
Customer Relationship Management (CRM) is a strategy for managing an organization's relationships and interactions with current and potential customers.
New Product Development (NPD) is the complete process of bringing a new product to market, from idea generation to commercialization.
A scheduling term that indicates a delay in the project timeline that cannot be recovered.
The tendency for individuals to continue a behavior or endeavor as a result of previously invested resources (time, money, or effort) rather than future potential benefits.
Social, Technological, Economic, Environmental, Political, Legal, and Ethical (STEEPLE) is an analysis tool that examines the factors influencing an organization.
Moment of Truth (MoT) refers to any instance where a customer interacts with a brand, product, or service in a way that leaves a significant impression.
An environment that replicates the production environment, used for final testing before deployment.
A usability testing method where users interact with a system they believe to be autonomous, but which is actually operated by a human.
A product or service produced by one company that other companies rebrand to make it appear as if they had made it.