Behavioral Insights
Practical applications of behavioral science to understand and influence human behavior in various contexts.
Practical applications of behavioral science to understand and influence human behavior in various contexts.
A cognitive bias where people assume others share the same beliefs, values, or preferences as themselves.
A performance testing method that evaluates the system's behavior and stability over an extended period under a high load.
A theory that describes how individuals pursue goals using either a promotion focus (seeking gains) or a prevention focus (avoiding losses).
Plan-Do-Check-Act (PDCA) is an iterative four-step management method used for continuous improvement of processes and products.
A cognitive shortcut that relies on the recognition of one option over another to make a decision, often used when individuals have limited information.
A practice of performing testing activities earlier in the software development lifecycle to identify and address issues sooner.
A user experience design methodology focused on rapid iteration, collaboration, and learning through experimentation.
Rapid Application Development (RAD) is a software development methodology that emphasizes quick prototyping and iterative delivery.