Product Strategist
A professional responsible for defining the strategic direction of a product, ensuring it aligns with market needs and business objectives.
72 topics found for
“strategic positioning”
Behavioral Strategy
The use of behavioral science insights to inform and guide strategic decision-making in organizations.
Product Marketing Manager
A professional responsible for promoting a product and driving its adoption in the market, through strategies like market research, positioning, and communication.
Humor Effect
The psychological phenomenon where humorous content is more easily remembered and perceived positively by users.
Reward Power
The ability to influence others' behavior by offering positive incentives or rewards, commonly used in organizational and social contexts.
Rebrand
The process of changing the corporate image of an organization, including its name, logo, visual identity, and messaging, to better align with its strategic goals.
Competitive Landscape
The overall market environment in which a business operates, including the strengths and weaknesses of competitors.
Product Vision
A high-level description of the future state of a product, outlining its purpose, target audience, and key differentiators.
Co-Branding
A marketing strategy where two brands collaborate to create a product or service that leverages the strengths of both.