Vanity Metrics
Metrics that may look impressive but do not provide meaningful insights into the success or performance of a product or business, such as total page views or social media likes.
Metrics that may look impressive but do not provide meaningful insights into the success or performance of a product or business, such as total page views or social media likes.
The simultaneous pursuit of differentiation and low cost, creating a leap in value for both the company and its customers, often associated with Blue Ocean Strategy.
New Product Development (NPD) is the complete process of bringing a new product to market, from idea generation to commercialization.
A data-driven methodology aimed at improving processes by identifying and removing defects, and reducing variability.
The practice of using data analytics and metrics to make informed decisions, focusing on measurable outcomes and efficiency rather than intuition or traditional methods.
Serviceable Addressable Market (SAM) is the portion of the Total Addressable Market that a company can target with its products and services.
The SEO value or authority passed from one website to another through hyperlinks, influencing the search engine ranking of the linked site.
The process of ranking leads based on their perceived value to the organization.
The process of examining large and varied data sets to uncover hidden patterns, correlations, and insights.