Social Theory
The study of social relationships, structures, and processes.
The study of social relationships, structures, and processes.
The tendency for individuals to mimic the actions of a larger group, often leading to conformity and groupthink.
The behavior of seeking information or resources based on social interactions and cues.
A psychological phenomenon where people do something primarily because others are doing it.
The change in opinions or behavior that occurs when individuals conform to the information provided by others.
Technology designed to change attitudes or behaviors of users through persuasion and social influence, but not coercion.
The reduction of restraint in behavior, often due to the absence of social cues, which can lead to impulsive actions and emotional outbursts.
A psychological state where individuals lose their sense of self-awareness and personal responsibility in groups, often leading to atypical behavior.
A psychological phenomenon where a person who has done a favor for someone is more likely to do another favor for that person than if they had received a favor from them.