Service Design
The practice of planning and organizing people, infrastructure, communication, and material components of a service to improve its quality and the interaction between service providers and customers.
The practice of planning and organizing people, infrastructure, communication, and material components of a service to improve its quality and the interaction between service providers and customers.
The area within a market where unmet needs or problems present potential for new products or services.
Lifetime Value (LTV) is a metric that estimates the total revenue a business can expect from a single customer account throughout their relationship.
The process of creating representations of how users will interact with a system, including the flow of interactions and the overall experience.
Statement of Work (SOW) is a formal document that outlines the scope, objectives, deliverables, and timelines for a project.
Serviceable Addressable Market (SAM) is the portion of the Total Addressable Market that a company can target with its products and services.
Serviceable Obtainable Market (SOM) is the portion of the Serviceable Addressable Market that a company can realistically capture.
Innovation that creates a new market and value network, eventually disrupting and displacing established market-leading products or services.
The process where design services and outputs become standardized and interchangeable, often leading to competition based primarily on price rather than quality or creativity.