B2C
Business-to-Consumer (B2C), a business model where products or services are sold directly to individual consumers.
Business-to-Consumer (B2C), a business model where products or services are sold directly to individual consumers.
A theory that describes how individuals pursue goals using either a promotion focus (seeking gains) or a prevention focus (avoiding losses).
Monthly Recurring Revenue (MRR) is a metric that quantifies the predictable revenue generated each month from customers.
Messenger, Incentives, Norms, Defaults, Salience, Priming, Affect, Commitment, and Ego (MINDSPACE) is a framework used to understand and influence behavior.
Software that acts as an intermediary between different systems or applications, enabling them to communicate and function together.
Top of Funnel (ToFu) is the initial stage in the sales funnel where potential customers become aware of a product or service.
The strategic promotion, placement, and persuasive presentation of digital products or services within an online platform to maximize sales, engagement, and user satisfaction.
The process of investigating and experimenting with new technologies to understand their potential applications and benefits.
The phenomenon where individuals' expectations about a situation influence their actual experience of that situation.