Greenfield
A project or venture that starts from scratch, with no constraints imposed by prior work, enabling innovation and flexibility in development.
198 topics found for
“service continuity”
Value Proposition
A statement that explains the unique value a product or service provides to its customers, differentiating it from competitors.
Negativity Effect
The tendency for negative information to have a greater impact on one's psychological state and processes than neutral or positive information.
Bait and Switch
A dark pattern where users think they are going to take one action, but a different, undesirable action happens instead.
Needfinding
A research process used to identify and understand the underlying needs of users to inform the design of products and services.
Retention
The ability of a product or service to keep users engaged and returning over time, often measured by metrics such as retention rate.
MVP
Minimum Viable Product (MVP) is a version of a product with just enough features to be usable by early customers who can then provide feedback for future product development.
Generative Research
Research aimed at exploring and identifying new opportunities, needs, and ideas to inform the design process.
Foot-in-the-Door Technique
A persuasion strategy that involves getting a person to agree to a small request to increase the likelihood of agreeing to a larger request later.