Annual Recurring Revenue
A metric that shows the revenue that a company can expect to receive annually from its customers for subscriptions or services.
17 topics found for
“revenue metrics”
ARPA
Average Revenue Per Account (ARPA) is a metric used to measure the average revenue generated per user or account.
MRR
Monthly Recurring Revenue (MRR) is a metric that quantifies the predictable revenue generated each month from customers.
AARRR
Acquisition, Activation, Retention, Referral, and Revenue (AARRR) is a metrics framework for assessing user engagement and business performance.
ROAS
Return on Advertising Spend (ROAS) measures the revenue generated for every dollar spent on advertising.
LTV
Lifetime Value (LTV) is a metric that estimates the total revenue a business can expect from a single customer account throughout their relationship.
Product Metrics
Quantitative measures used to track and assess the performance and success of a product, such as usage rates, customer satisfaction, and revenue.
CTR
Click-Through Rate (CTR) measures the percentage of users who click on a specific link out of the total users who view a page, email, or advertisement.
Engagement Score
A metric used to rank leads based on their engagement with a brand, indicating their readiness to purchase.