Present Bias
A cognitive bias where individuals give stronger weight to payoffs that are closer to the present time compared to those in the future.
89 topics found for
“relatability”
Demographic
Statistical data relating to a particular population and groups within it.
Contrast Effect
The enhancement or diminishment of perception, cognition, or related performance as a result of exposure to a stimulus of greater or lesser value in the same dimension.
Transparency
The practice of being open and honest about operations, decisions, and business practices, fostering trust and accountability.
Mind Mapping
A visual tool for organizing information, typically starting with a central concept and branching out to related ideas and details.
Mid-Tier Value
A pricing strategy that offers a middle option with substantial value at a moderate price, often perceived as the best deal by users.
Sub-Brand
A brand that is part of a larger brand family, often having its own distinct identity while being related to the parent brand.
Brand Voice
The distinct personality and style of a brand as expressed through its communication channels.
KPI
Key Performance Indicators (KPIs) are quantifiable measures used to evaluate the success of an organization, employee, or project in meeting objectives for performance.