Serial Position Effect
A cognitive bias where people tend to remember the first and last items in a series better than those in the middle, impacting recall and memory.
A cognitive bias where people tend to remember the first and last items in a series better than those in the middle, impacting recall and memory.
The phenomenon where people have a reduced ability to recall the last items in a list when additional, unrelated information is added at the end.
A phenomenon where people are more likely to remember information when they are in the same state of consciousness as when they learned it.
A phenomenon where the probability of recalling an item from a list depends on the length of the list.
The extent to which a brand is seen or experienced by potential customers through various media channels.
The phenomenon where taking a test on material improves long-term retention of that material more than additional study sessions.
The tendency for the first items presented in a sequence to be remembered better than those in the middle.
A type of sensory memory that briefly holds visual information for a fraction of a second.
The tendency for images to be more easily remembered than words, highlighting the power of visual communication.