Expectancy Theory
A motivational theory suggesting that individuals are motivated to act based on the expected outcomes of their actions and the attractiveness of those outcomes.
26 topics found for
“real-time adjustment”
Decoy Effect
A cognitive bias where consumers change their preference between two options when presented with a third, less attractive option.
BPML
Business Process Modeling Language (BPML) is a language used for modeling business processes, enabling the design and implementation of process-based applications.
5-Second Test
A usability test where users are shown a design for 5 seconds to measure recall and initial reactions.
10-Second Test
A usability test to see what impression users get within the first 10 seconds of interacting with a product or page.
Summative Testing
A type of usability testing conducted at the end of the design process to evaluate the effectiveness and overall user experience.
Product Vision
A high-level description of the future state of a product, outlining its purpose, target audience, and key differentiators.
Product Adoption Rate
The speed at which users start using a new product, typically measured as a percentage of the target market over a specific period.