Funnel Metrics
Measurements that track the effectiveness of each stage of the funnel, such as conversion rates and drop-off points.
Measurements that track the effectiveness of each stage of the funnel, such as conversion rates and drop-off points.
Information provided by users about their experience with a product, used to inform improvements and adjustments.
Minimum Viable Feature (MVF) is the smallest possible version of a feature that delivers value to users and allows for meaningful feedback collection.
Customer Effort Score (CES) is a metric that measures how much effort customers have to put in to interact with a product or service.
Statement of Work (SOW) is a formal document that outlines the scope, objectives, deliverables, and timelines for a project.
A strategic plan that outlines the goals, milestones, and steps needed to deliver a product that achieves desired outcomes incrementally, providing a clear path forward.
The process of determining which tasks should be performed by humans and which by machines in a system.
A cognitive bias where individuals' expectations influence their perceptions and judgments.
A motivational theory suggesting that individuals are motivated to act based on the expected outcomes of their actions and the attractiveness of those outcomes.