Relationship Intelligence
The use of data and insights to understand and manage relationships with customers and prospects.
12 topics found for
“prospect management”
Lead Management
The process of tracking and managing potential customers from initial contact through to sale.
PMP
Project Management Professional (PMP) is a globally recognized certification for project managers, awarded by the Project Management Institute (PMI).
Objection Handling
The process of addressing and overcoming objections or concerns raised by prospects during the sales process.
Converted Lead
A lead that has successfully become a customer.
Lead Scoring
The process of ranking leads based on their perceived value to the organization.
Lead Conversion
The process of turning a lead into a customer.
Prospect
A potential customer who has shown interest in a product or service but has not yet made a purchase.
Prospect Theory
A behavioral economic theory that describes how people choose between probabilistic alternatives that involve risk, where the probabilities of outcomes are known.