Relationship Intelligence
The use of data and insights to understand and manage relationships with customers and prospects.
18 topics found for
“prospect engagement”
Objection Handling
The process of addressing and overcoming objections or concerns raised by prospects during the sales process.
Lead Management
The process of tracking and managing potential customers from initial contact through to sale.
Lead Nurturing
The process of developing relationships with prospects through targeted communications and marketing efforts.
Lead Generation
The process of attracting and converting strangers and prospects into someone who has indicated interest in your company's product or service.
Sandler Pain Funnel
A sales technique used to uncover a prospect's pain points through a series of targeted questions.
Social Selling
The use of social media platforms to connect with prospects, build relationships, and ultimately drive sales.
Sales Funnel
Often referred to as "marketing funnel", a model that represents the user journey from awareness to purchase used to analyze and optimize conversion of prospects to customers.
MoFu
Middle of Funnel (MoFu) is the stage in the sales funnel where leads are being nurtured and evaluated before becoming sales-ready.