Sales Funnel
Often referred to as "marketing funnel", a model that represents the user journey from awareness to purchase used to analyze and optimize conversion of prospects to customers.
15 topics found for
“prospect conversion”
Converted Lead
A lead that has successfully become a customer.
Lead Scoring
The process of ranking leads based on their perceived value to the organization.
Lead Qualification
The process of evaluating and categorizing potential customers based on their likelihood to purchase.
Lead Management
The process of tracking and managing potential customers from initial contact through to sale.
MoFu
Middle of Funnel (MoFu) is the stage in the sales funnel where leads are being nurtured and evaluated before becoming sales-ready.
Lead Conversion
The process of turning a lead into a customer.
Lead Nurturing
The process of developing relationships with prospects through targeted communications and marketing efforts.
Sandler Pain Funnel
A sales technique used to uncover a prospect's pain points through a series of targeted questions.