Product Profitability
The financial performance of a product, measured by its ability to generate revenue and profit relative to its costs and expenses.
14 topics found for
“profitability analysis”
ROAS
Return on Advertising Spend (ROAS) measures the revenue generated for every dollar spent on advertising.
RFM
Recency, Frequency, Monetary (RFM) analysis is a marketing technique used to evaluate and segment customers based on their purchasing behavior.
ROI
Return on Investment (ROI) is a performance measure used to evaluate the efficiency or profitability of an investment or compare the efficiency of different investments.
Business Viability
The potential for a project or solution to be economically sustainable and profitable.
Red Ocean
A market space that is already crowded with competition, where companies fight for market share, leading to intense rivalry and lower profitability.
Product Mix Strategy
The approach a company takes to manage and market its portfolio of products, ensuring each product supports the overall business strategy.
Cannibalization
The reduction in sales of a company's existing products due to the introduction of a new product by the same company.
Churn
The rate at which customers stop using a product or service, often used as a metric to measure customer retention.