MQL
Marketing Qualified Lead (MQL) is a prospective customer who has shown interest in a company's product or service and meets specific criteria indicating a higher likelihood of becoming a customer.
Marketing Qualified Lead (MQL) is a prospective customer who has shown interest in a company's product or service and meets specific criteria indicating a higher likelihood of becoming a customer.
The path or sequence of actions users follow based on information scent to find their desired information.
Data points that represent an individual's, team's, or company's performance in the sales process.
Measurements that track the effectiveness of each stage of the funnel, such as conversion rates and drop-off points.
Time to Value (TTV) is a metric that measures the time it takes for a customer to realize the value of a product or service after purchase.
Plan, Do, Check, and Act (PDCA) is a four-step management method used for continuous improvement of processes and products.
A visual workflow management method used to visualize work, limit work-in-progress, and maximize efficiency.
The systematic computational analysis of data or statistics to understand and improve business performance.
A project management technique that identifies the longest sequence of dependent tasks and calculates the shortest possible project duration.