MVP
Minimum Viable Product (MVP) is a version of a product with just enough features to be usable by early customers who can then provide feedback for future product development.
Minimum Viable Product (MVP) is a version of a product with just enough features to be usable by early customers who can then provide feedback for future product development.
The ability to intuitively understand what makes a product successful, including market needs, user experience, and competitive landscape.
A marketing strategy that involves releasing a product to a limited audience to evaluate its market performance before a full-scale launch.
A testing phase where a product is released to a limited audience outside the development team to identify issues and gather feedback before the final release.
The degree to which a product satisfies strong market demand, often considered a key indicator of a product's potential for success.
The approach a company takes to manage and market its portfolio of products, ensuring each product supports the overall business strategy.
A metric that measures how engaged users are with a product, often based on usage frequency, feature adoption, and user feedback.
New Product Development (NPD) is the complete process of bringing a new product to market, from idea generation to commercialization.
The process of testing product ideas and assumptions with real customers to ensure they meet market needs.