VOC
Voice of the Customer (VOC) is a process for capturing customers' expectations, preferences, and aversions.
11 topics found for
“preference capture”
Squeeze Page
A squeeze page is a type of landing page designed to capture a visitor's email address or other contact information.
Landing Page
A standalone web page created specifically for a marketing or advertising campaign, where visitors land after clicking on a link.
Product Differentiation
The process of distinguishing a product from its competitors through unique features, benefits, or branding to attract and retain customers.
LLM
Large Language Model (LLM) is an advanced artificial intelligence system trained on vast amounts of text data to understand and generate human-like text.
InfoVis
Information Visualization (InfoVis) is the study and practice of visual representations of abstract data to reinforce human cognition.
CAB
Customer Advisory Board (CAB) is a group of key customers who provide feedback and insights to a company to help guide its strategic decisions.
Brand Extension
The practice of using an established brand name to introduce new products or services.
Brand Awareness
The extent to which consumers are familiar with a brand and can recognize it.