Funnel Metrics
Measurements that track the effectiveness of each stage of the funnel, such as conversion rates and drop-off points.
Measurements that track the effectiveness of each stage of the funnel, such as conversion rates and drop-off points.
The percentage of customers who stop using a product or service during a specific time period.
The rate at which customers stop using a product or service, often used as a metric to measure customer retention.
A strategic research process that involves evaluating competitors' products, services, and market positions to identify opportunities and threats.
The process of identifying and assessing the influence and interest of various stakeholders in a project, to prioritize engagement and communication strategies.
The study of how psychological influences affect financial behaviors and decision-making.
Monthly Recurring Revenue (MRR) is a metric that quantifies the predictable revenue generated each month from customers.
Return on Investment (ROI) is a performance measure used to evaluate the efficiency or profitability of an investment or compare the efficiency of different investments.
A structured communication technique originally developed as a systematic, interactive forecasting method which relies on a panel of experts.