Environmental Branding
The use of physical space to convey brand identity and values through design elements like signage, architecture, and interior design.
6 topics found for
“physical space design”
Architectural Theory
The study of architectural concepts, including the principles and methodologies used in the design and construction of buildings and structures.
Color Space
A specific organization of colors, which helps in the representation of color in both physical and digital forms.
External Cues
Environmental signals that influence behavior and decision-making, such as signage, prompts, or notifications.
Disinhibition
The reduction of restraint in behavior, often due to the absence of social cues, which can lead to impulsive actions and emotional outbursts.
MoT
Moment of Truth (MoT) refers to any instance where a customer interacts with a brand, product, or service in a way that leaves a significant impression.