Social Benchmarking
The practice of comparing one's performance, processes, or practices to those of peers or competitors to identify areas for improvement.
The practice of comparing one's performance, processes, or practices to those of peers or competitors to identify areas for improvement.
The practice of comparing performance metrics to industry bests or best practices from other companies.
The process of comparing design metrics to historical performance, competitive standards, or industry best practices to identify areas for improvement.
A method of comparing two versions of a webpage or app to see which performs better in terms of user engagement or conversions.
A cognitive bias where individuals overestimate their own abilities, qualities, or performance relative to others.
A strategic research process that involves evaluating competitors' products, services, and market positions to identify opportunities and threats.