Hindsight Bias
A cognitive bias where people perceive past events as having been more predictable than they actually were.
A cognitive bias where people perceive past events as having been more predictable than they actually were.
A phenomenon where vivid mental images can interfere with actual perception, causing individuals to mistake imagined experiences for real ones.
The tendency to believe that things will always function the way they normally have, often leading to underestimation of disaster risks.
A cognitive bias where individuals overestimate the likelihood of extreme events regressing to the mean.
Net Promoter Score (NPS) is a metric used to measure customer loyalty and satisfaction based on their likelihood to recommend a product or service to others.
The phenomenon where individuals' expectations about a situation influence their actual experience of that situation.
The theory that people adjust their behavior in response to the perceived level of risk, often taking more risks when they feel more protected.
Lifetime Value (LTV) is a metric that estimates the total revenue a business can expect from a single customer account throughout their relationship.
A phenomenon where people perceive an item as more valuable when it is free, leading to an increased likelihood of choosing the free item over a discounted one.