Reference Dependence
A cognitive bias where individuals evaluate outcomes relative to a reference point rather than on an absolute scale.
A cognitive bias where individuals evaluate outcomes relative to a reference point rather than on an absolute scale.
A systematic process for determining and addressing needs or gaps between current conditions and desired outcomes.
The process of evaluating the impact and success of a feature after its release, based on predefined metrics and user feedback.
A phenomenon where the success or failure of a design or business outcome is influenced by external factors beyond the control of the decision-makers, akin to serendipity.
An analysis comparing the costs and benefits of a decision or project to determine its feasibility and value.
Activities that give the appearance of innovation but do not produce tangible results.
The process of testing and evaluating a design to ensure it meets user needs and business goals before final implementation.
A prioritization method that assigns different weights to criteria based on their importance, helping to make informed decisions and prioritize tasks effectively.
A structured evaluation process where a product's design, functionality, and user experience are assessed, often by peers or experts.