Go-to-Market (GTM)
A strategy or plan that outlines how a company will launch a product to market, including target audience, marketing tactics, and sales strategy.
A strategy or plan that outlines how a company will launch a product to market, including target audience, marketing tactics, and sales strategy.
A cognitive bias where people place too much importance on one aspect of an event, causing errors in judgment.
Quantitative measures used to track and assess the performance and success of a product, such as usage rates, customer satisfaction, and revenue.
The planning, development, and management of content to meet business and user needs, ensuring consistency and effectiveness across all channels.
Metrics that may look impressive but do not provide meaningful insights into the success or performance of a product or business, such as total page views or social media likes.
A professional responsible for the strategy, roadmap, and feature definition of a product or product line, ensuring it meets market needs and business goals.
The process of planning, creating, and managing content in a way that is user-centered and purpose-driven.
The process of evaluating the impact and success of a feature after its release, based on predefined metrics and user feedback.
The perception of objects as unchanging despite changes in sensory input, such as changes in lighting, distance, or angle.