Attribution Theory
A theory that explains how individuals determine the causes of behavior and events, including the distinction between internal and external attributions.
52 topics found for
“motivational strategies”
Intention Action Gap
The discrepancy between what people intend to do and what they actually do.
User Intent
The underlying goal or motivation behind a user's search query, crucial for understanding and optimizing content to meet user needs and improve SEO.
CRO
Conversion Rate Optimization (CRO) is the systematic process of increasing the percentage of website visitors who take a desired action, such as making a purchase or filling out a form.
Behavioral Economics
The study of psychology as it relates to the economic decision-making processes of individuals and institutions.
Thick Data
Qualitative data that provides insights into the context and human aspects behind quantitative data.
Scarcity Principle
The economic theory that suggests limited availability of a resource increases its value, influencing decision-making and behavior.
Organizational Goals
The strategic objectives that an organization aims to achieve, guiding its operations and decision-making processes.
Effort Justification
A cognitive bias where people attribute greater value to outcomes that required significant effort to achieve.