Product Owner
A role in Agile development responsible for defining the product vision, prioritizing the product backlog, and ensuring the development team delivers value to users.
100 topics found for
“marketing communications”
Cold States
Emotional states where individuals are calm and rational, often contrasted with hot states where emotions run high.
Cognitive Ease
The tendency for people to prefer things that are easy to think about and understand.
Omnichannel
A seamless and integrated customer experience across multiple channels, such as online, mobile, and in-store.
Wordmark
A distinct text-only typographic treatment of a brand name used as a logo.
BSC
Balanced Scorecard (BSC) is a strategic planning and management system used to align business activities to the vision and strategy of the organization.
von Restorff Effect
A phenomenon where an item that stands out is more likely to be remembered than other items, often used in design to highlight important elements.
UCD
User-Centered Design (UCD) is an iterative design approach that focuses on understanding users' needs, preferences, and limitations throughout the design process.
DSDM
Dynamic Systems Development Method (DSDM) is an agile project delivery framework focused on delivering business value early and continuously.