DAM
Digital Asset Management (DAM) is a system that stores, organizes, and manages digital assets, such as images, videos, and documents.
7 topics found for
“marketing assets”
Design Audit
A comprehensive review of a brand's design assets and practices to ensure consistency and effectiveness.
Brand Assets
The visual, auditory, and other sensory elements that represent a brand, such as logos, colors, and jingles.
CRM
Customer Relationship Management (CRM) is a strategy for managing an organization's relationships and interactions with current and potential customers.
Brand Book
A document that outlines the guidelines for how a brand should be presented, including visual identity, messaging, and tone.
ROI
Return on Investment (ROI) is a performance measure used to evaluate the efficiency or profitability of an investment or compare the efficiency of different investments.
Design Maturity
The level of sophistication and integration of design practices within an organization's processes and culture.