Forecasting
The process of making predictions about future trends based on current and historical data.
113 topics found for
“long-term success”
Semantic Encoding
The process of encoding sensory input that has particular meaning or can be applied to a context, enabling deeper processing and memory retention.
First Touch
The initial interaction a customer has with a brand.
Brand Canon
The established set of core values, stories, and attributes that define a brand's identity and guide its communications.
Innovation Culture
An organizational environment that encourages and supports creative thinking, risk-taking, and the pursuit of new ideas.
Reciprocity
A social norm of responding to a positive action with another positive action, fostering mutual benefit and cooperation.
Continuous Reinforcement
A schedule of reinforcement where a desired behavior is reinforced every time it occurs, promoting quick learning and behavior maintenance.
B2B
Business-to-Business (B2B), a business model where products or services are sold from one business to another.
Hook Model
A framework for designing habit-forming products that includes four phases: Trigger, Action, Variable Reward, and Investment.