LTV
Lifetime Value (LTV) is a metric that estimates the total revenue a business can expect from a single customer account throughout their relationship.
46 topics found for
“long-term retention”
Testing Effect
The phenomenon where taking a test on material improves long-term retention of that material more than additional study sessions.
Lag Effect
A phenomenon where learning is improved when study sessions are spaced out over time rather than crammed together.
Depth of Processing
A theory suggesting that information processed at a deeper, more meaningful level is better remembered than information processed at a shallow level.
Customer Attrition
The loss of customers over a specific period, also known as customer churn.
Product-Led Growth
A business strategy where the product itself is the primary driver of customer acquisition, retention, and expansion, often through user experience and engagement.
Deep Processing
A cognitive approach that involves meaningful analysis of information, leading to better understanding and retention.
Levels-of-Processing Effect
A theory that suggests the depth of processing (shallow to deep) affects how well information is remembered.
Onboarding
The process of guiding new users through the initial stages of using a product or service, helping them become familiar with its features and benefits.