Scope Creep
Also known as feature creep, the continuous addition of new features to a product, often beyond the original scope, leading to project delays and resource strain.
242 topics found for
“lead management”
Converted Lead
A lead that has successfully become a customer.
Lead Conversion
The process of turning a lead into a customer.
Lead Conversion Rate
The percentage of leads that convert into customers.
MQL
Marketing Qualified Lead (MQL) is a prospective customer who has shown interest in a company's product or service and meets specific criteria indicating a higher likelihood of becoming a customer.
Lead Management
The process of tracking and managing potential customers from initial contact through to sale.
Lead Product Manager
A senior role responsible for guiding the product management team and overseeing the development and strategy of products.
Epic
A large body of work that can be broken down into smaller tasks or user stories, used in agile project management to organize work.
Kanban
A visual workflow management method used to visualize work, limit work-in-progress, and maximize efficiency.