Converted Lead
A lead that has successfully become a customer.
51 topics found for
“lead conversion”
Customer Conversion
The process of turning potential customers into paying customers, often measured by the conversion rate.
MQL
Marketing Qualified Lead (MQL) is a prospective customer who has shown interest in a company's product or service and meets specific criteria indicating a higher likelihood of becoming a customer.
Lead Conversion
The process of turning a lead into a customer.
Lead Conversion Rate
The percentage of leads that convert into customers.
Lead Scoring
The process of ranking leads based on their perceived value to the organization.
Warm Lead
A potential customer who has shown interest in a product or service and is more likely to become a customer.
Lead Qualification
The process of evaluating and categorizing potential customers based on their likelihood to purchase.
Engagement Score
A metric used to rank leads based on their engagement with a brand, indicating their readiness to purchase.