Myopic Loss Aversion
A cognitive bias where individuals tend to avoid risks when they perceive potential losses more acutely than potential gains.
A cognitive bias where individuals tend to avoid risks when they perceive potential losses more acutely than potential gains.
Time to Value (TTV) is a metric that measures the time it takes for a customer to realize the value of a product or service after purchase.
Customer Experience (CX) is the overall perception and feeling a customer has when interacting with a company, its products, or services.
Cost Per Thousand (CPM) is a metric used in advertising to denote the cost of 1,000 impressions or views of an advertisement.
The ability of an organization to adapt quickly to market changes and external forces while maintaining a focus on delivering value.
The process of investigating and experimenting with new technologies to understand their potential applications and benefits.