Social Proof
A psychological phenomenon where people follow the actions of others in an attempt to reflect correct behavior for a given situation.
A psychological phenomenon where people follow the actions of others in an attempt to reflect correct behavior for a given situation.
A phenomenon where users perceive greater value in a service or product if they believe more effort was involved in its creation or delivery.
A cognitive bias where individuals interpret others' behaviors as having hostile intent, even when the behavior is ambiguous or benign.
A cognitive bias where one negative trait of a person or thing influences the perception of other traits.
A dark pattern where a free trial ends and the user is automatically charged without warning.
The process of enabling users to take control of their interactions with a product or system, enhancing their confidence and satisfaction.
The tendency for people to believe that others are telling the truth, leading to a general assumption of honesty in communication.
The first interaction or touchpoint a user has with a product or service, crucial for making a strong first impression.
A cognitive bias where someone mistakenly assumes that others have the same background knowledge they do.