Halo Effect
A cognitive bias where the perception of one positive trait influences the perception of other unrelated traits.
57 topics found for
“initial experience”
Sludge
Any process or administrative barrier that unnecessarily complicates transactions and creates friction, discouraging beneficial behaviors.
Crystallized Intelligence
The ability to use learned knowledge and experience, often increasing with age and accumulated learning.
Onboarding
The process of guiding new users through the initial stages of using a product or service, helping them become familiar with its features and benefits.
10-Second Test
A usability test to see what impression users get within the first 10 seconds of interacting with a product or page.
Trigger
A prompt or cue that initiates a behavior or response, often used in behavior design to encourage specific actions.
Self Service Portal
A web-based interface that allows customers to find information and perform tasks without needing assistance from a customer service representative.
5-Second Test
A usability test where users are shown a design for 5 seconds to measure recall and initial reactions.
Qualitative Research
A research method that focuses on understanding phenomena through in-depth exploration of human behavior, opinions, and experiences, often using interviews or observations.