Availability Cascade
A self-reinforcing process in which a collective belief gains more plausibility through its increasing repetition in public discourse.
A self-reinforcing process in which a collective belief gains more plausibility through its increasing repetition in public discourse.
A cognitive bias where the perception of one positive trait influences the perception of other unrelated traits.
A psychological phenomenon where a person who has done a favor for someone is more likely to do another favor for that person than if they had received a favor from them.
A theoretical approach that focuses on observable behaviors and dismisses internal processes, emphasizing the role of environmental factors in shaping behavior.
The evaluation of products based on their ability to influence and shape user behavior.
A strategic framework that designs user experiences to guide behavior and decisions towards desired outcomes.
The study of computers as persuasive technologies, focusing on how they can change attitudes or behaviors.
Easy, Attractive, Social, and Timely (EAST) is a behavioral insights framework used to influence behavior.
A cognitive bias where repeated statements are more likely to be perceived as true, regardless of their actual accuracy.