Reward Substitution
A strategy where less immediate or tangible rewards are substituted with more immediate or tangible ones to encourage desired behaviors.
15 topics found for
“incentive design”
Micro-Incentive
Small rewards or incentives given to users to encourage specific behaviors or actions.
Crowding Out Effect
The phenomenon where external incentives diminish intrinsic motivation, leading to reduced performance or engagement.
Extrinsic Motivation
The drive to perform an activity due to external rewards or pressures rather than for the inherent enjoyment of the activity itself.
Premack Principle
A strategy where engaging, preferred activities are used to motivate users to complete less engaging, necessary tasks.
Squeeze Page
A squeeze page is a type of landing page designed to capture a visitor's email address or other contact information.
Incentivization
The process of providing incentives or rewards to encourage specific behaviors or actions.
Incentive Theory
A theory of motivation that explains behavior as driven by a desire for rewards or incentives.
MINDSPACE
Messenger, Incentives, Norms, Defaults, Salience, Priming, Affect, Commitment, and Ego (MINDSPACE) is a framework used to understand and influence behavior.