Product Marketing Manager
A professional responsible for promoting a product and driving its adoption in the market, through strategies like market research, positioning, and communication.
227 topics found for
“future planning”
Innovation Management
The systematic approach to managing innovation processes, from idea generation to implementation.
Competitive Research
The systematic investigation of competitor activities, products, and strategies to gain insights and inform decision-making.
Information Aversion
The tendency to avoid information that one perceives as potentially negative or anxiety-inducing.
Social Benchmarking
The practice of comparing one's performance, processes, or practices to those of peers or competitors to identify areas for improvement.
Action Priority Matrix
A tool used to prioritize tasks based on their impact and effort, helping to focus on high-value activities.
Eisenhower Matrix
A time management tool that helps prioritize tasks based on their urgency and importance, dividing them into four quadrants.
Operating Model
A framework that defines how an organization operates across various functions to deliver value to customers and achieve business objectives.
Competitive Intelligence
The process of gathering and analyzing information about competitors to inform business strategy and decision-making.