Focal Point
A Gestalt principle stating that elements with a distinct visual feature (e.g., a unique color, size, or shape) capture attention and are perceived as a focal point.
A Gestalt principle stating that elements with a distinct visual feature (e.g., a unique color, size, or shape) capture attention and are perceived as a focal point.
A Gestalt principle suggesting that elements are perceived as a single unit or group if they share an organizing visual cue like bullet points, or connecting lines.
The degree to which a product's elements are consistent with each other.
A design principle that involves repeating elements to create consistency and unity, making the design more cohesive and understandable.
The principle that ensures user interface elements maintain their size and proportion across different screen densities.
A design principle that states that contrasting elements (such as color, shape, size) can be used to draw attention and create visual interest.
The primary brand in a brand architecture that serves as the foundation for all sub-brands and extensions.
A design concept where digital interfaces incorporate elements that resemble their real-world counterparts to make them more intuitive and familiar to users.
A Gestalt principle where elements that are located within the same closed region are perceived as being grouped together.